Best WordPress Plugins for Your Store in 2024

1. Smart Coupons for WooCommerce

This Woo discount rules plugin from WebToffee provides a dynamic way to enhance your store’s promotions. It allows you to create various coupon types, from simple discount codes to advanced BOGO deals. This helps you tailor promotional offers that fit your business and customer needs, making it easier to drive sales and increase customer loyalty.

The plugin goes beyond standard coupons by offering store credits and gift card coupons, giving your customers more reasons to return to the store. You can also design exclusive coupons based on purchase history, rewarding loyal customers and encouraging repeat purchases.

Ideal for: This advanced WooCommerce coupon plugin best suits WooCommerce store owners who want to set up discount rules and vouchers to drive engagement and conversions.

2. Yoast SEO

Yoast SEO simplifies the process of optimizing your WordPress site for search engines. It offers the tools to improve technical SEO from the latest SEO improvements, including technical updates like schema markup. Whether a novice or an experienced user, the Yoast plugin ensures your site stays optimized. This helps search engines better understand your content and improves visibility.

With real-time content analysis, Yoast guides you in creating SEO-friendly content that resonates with readers and ranks well.

Ideal for: Bloggers. Its insights help enhance the content’s readability and relevance, ensuring your blog effectively attracts organic traffic.

3. Product Recommendations for WooCommerce

Product Recommendations for WooCommerce helps you boost sales by delivering smart product suggestions tailored to your customer preferences. You can encourage higher-order values and drive customer engagement by showcasing recommended products.

With customizable conditional filters, the plugin lets you control precisely what products to recommend. You can base suggestions on specific conditions, ensuring customers see relevant items. The recommendations can appear in various places across your store, from the cart to checkout pages, guiding customers through each step of their shopping journey.

Ideal for: WooCommerce store owners. The product recommender plugin includes built-in templates for popular recommendations like frequently bought together, bestsellers, and recently viewed products. It also supports custom recommendations.

4. RafflePress

RafflePress is a giveaway plugin for WordPress that drives traffic, boosts email lists, and enhances social media engagement through viral giveaways. It features a user-friendly drag-and-drop interface that simplifies campaign setup without coding. There are pre-built templates that focus on specific goals, making them accessible for beginners.

Giveaway widgets optimize web and server performance, supporting speed and improving SEO. RafflePress remains fully responsive on all devices, ensuring contests look uniform everywhere.

Ideal for: Bloggers and eCommerce store owners. The plugin helps increase social media engagement with giveaways.

5. Product Feed for WooCommerce

The Product Feed Pro for WooCommerce plugin simplifies the creation of product feeds for multiple sales channels, helping you reach a broader audience. It generates optimized feeds for platforms like Google, Facebook, Instagram, TikTok, and more, making your WooCommerce products easily sync with these marketplaces.

The WooCommerce product feed supports Google Shopping platforms, including local ads and product reviews. You can also connect your store to Meta Business Suite to sell through Facebook and Instagram shops.

Advanced filters allow you to customize your feeds by product or category, while server cron scheduling ensures regular updates. Additionally, you can map product attributes for accurate categorization across platforms, enhancing visibility and potential sales.

Ideal for: WooCommerce store owners and marketers who want to expand their reach by syncing products and boosting sales across multiple sales channels.

6. Constant Contact Forms

Constant Contact Forms streamlines email marketing, website creation, and online sales. This plugin connects your WordPress site to your account to easily create sign-up forms that convert visitors into mailing list contacts.

You can customize data fields to gather the information you need from users. There’s also the option to automatically add captured email addresses to your selected constant contact email lists. Plus, you can also simplify your marketing efforts and enhance audience engagement with this solution.

Ideal for: SMBs and content creators. This contact form plugin helps in growing email or subscriber lists.

7. Mailchimp for WooCommerce

Mailchimp for WooCommerce handles customer data management and marketing automation. This plugin automatically syncs customer and purchase data, which you can use for targeted campaigns. It also allows for automatic follow-ups with customers post-purchase. You can recommend products based on customer browsing behavior to increase engagement and recover abandoned carts.

With this tool, measuring the ROI of your marketing efforts becomes straightforward. New subscribers sync with your audience when they create an account and opt-in. Plus, all these features are free.

Ideal for: WordPress users. This marketing plugin helps to automate email marketing. WooCommerce store owners can create personalized marketing campaigns based on customer behavior and purchase history.

Generating and managing PDF invoices, packing slips, and credit notes for orders is a hassle for every store owner. The WooCommerce Invoices plugin automates the creation of essential documents and attaches them directly to order emails. You can tailor invoices, packing slips, and credit notes to fit your brand, with the flexibility to bulk print or download them yourself.

In addition, customers can also download or print their documents directly from the store. You can set custom numbering sequences for invoices, including prefixes, suffixes, and the number length.

This plugin supports generating invoices for old orders, including free orders, ensuring all transactions are documented. Additionally, you can offer customers a “Pay Later” option, allowing them to settle payments after receiving their invoice.

Ideal for: WooCommerce store owners looking to streamline WooCommerce order and invoice management.

9. PushEngage

PushEngage stands out as the leading push notification WordPress plugin worldwide. This notifying tool enhances your ability to gain more web subscribers, drive sales, and expand your business.

With PushEngage’s push notifications, website visitors can transform into loyal fans and repeat customers. Subscription requires minimum clicks, making the process quick and user-friendly.

The intuitive dashboard simplifies creating opt-ins, launching push campaigns, and growing your subscriber base. Advanced segmentation and targeting rules allow for effective audience management, helping you track revenue goals and optimize engagement.

Ideal for: eCommerce store owners or bloggers looking to boost engagement through targeted push notifications.

10. Subscriptions for Woocommerce

The WooCommerce Subscriptions plugin allows you to create and manage recurring payments effortlessly. It supports simple and variable subscriptions with flexible pricing, intervals, and subscription lengths. You can offer free trials and set sign-up fees separate from the subscription price.

Renewal intervals can be customized to fit daily, weekly, monthly, or yearly cycles. To encourage ongoing subscriptions, you can also offer renewal discounts, either as fixed values or percentages.

The plugin also integrates with major payment gateways like Stripe and PayPal to ensure reliable recurring payments, while subscription discounts apply automatically during renewals.

Ideal for: Membership sites and subscription box businesses.

11. AutomateWoo

AutomateWoo offers powerful marketing automation tailored for WooCommerce stores. This tool simplifies customer conversion and retention through automated marketing efforts.

Follow-up emails automatically reach customers who purchase specific products, prompting reviews or suggesting complementary items.

Abandoned cart reminders encourage customers to return and complete their purchases with timely emails. Automated campaigns featuring special offers and personalized recommendations make targeting inactive customers effortless.

Ideal for: Businesses with repeat customers looking to automate follow-up emails for reviews, cart abandonment, or cross-sell opportunities.

12. WooCommerce Stripe Payment

The WooCommerce Stripe plugin easily integrates Stripe Payments into your WooCommerce store for a smooth checkout experience. Support for various payment methods, such as credit and debit cards, Apple Pay, Google Pay, etc., helps reduce cart abandonment and provides a fast and secure checkout.

Strong Customer Authentication (SCA) and 3D Secure protocols ensure compliance with European regulations and protect your transactions. The plugin works well with subscription plugins and enables automatic and manual recurring payments for subscription-based products.

The Stripe dashboard is accessible within WordPress, where you can effortlessly monitor transactions. Transaction logs record every payment, helping you track disputes and monitor your store’s performance.

Ideal for: Business owners. The Stripe for WooCommerce plugin enables switching between live and test modes to validate Stripe transactions and supports Stripe Checkout.

13. Site Reviews

The Site Reviews plugin is an excellent solution for managing customer reviews on your website. The tool mimics the review systems of platforms like Amazon, Tripadvisor, and Yelp, while simplifying the process with customizable blocks, shortcodes, and widgets.

You can highlight top reviews by pinning them, ensuring they are always visible. Store owners can set requirements for review submission, including user login, approval before publication, and verification requests. Custom notifications can be sent when new reviews are posted, and you can directly respond to reviews to engage with your customers.

Ideal for: Companies that rely on customer feedback to attract and retain customers.

14. GDPR Cookie Consent

The GDPR Cookie Consent plugin simplifies compliance with GDPR, CCPA, and other privacy regulations. The tool offers a cookie consent banner that can be customized to the website’s theme using pre-styled templates.

The plugin includes easy integration with Google Consent Mode v2, helping you manage user consent for Google services. Automatic script blocking ensures third-party cookies remain inactive until the visitor consents and gives you complete control over which third-party scripts to block.

With an automatic cookie scan, the plugin identifies and categorizes cookies on your site, displaying them with a simple shortcode. Visitors can grant consent for specific categories, offering more granular control. The cookie policy generator provides a template to inform visitors about your website’s cookie usage.

Ideal for: Website owners needing easy compliance with privacy regulations like GDPR and CCPA.

Akismet Anti-spam offers powerful protection against spam comments and submissions on your WordPress or WooCommerce site. This plugin effectively blocks malicious content by comparing each comment and contact form entry to a global spam database.

The plugin automatically filters out potential spam while providing a clear status history for every comment. This allows moderators to track which comments were flagged, cleared, or moderated.

Hidden or misleading URLs are revealed in the comment body to identify suspicious links. In addition, the discard feature blocks the most harmful spam, conserves disk space, and improves site performance.

Ideal for: WordPress and WooCommerce sites.

16. WooCommerce Gift Cards

The WooCommerce Gift Cards plugin helps boost customer loyalty by offering gift cards. Customers are offered digital and physical gift cards to easily buy, redeem, and share with loved ones. You can create unlimited gift cards and cater to a variety of occasions, such as birthdays, holidays, and more.

You can email gift cards to customers with personalized messages or let them send gift cards to friends and family with the option to schedule delivery.

The plugin supports both digital and physical gift cards. You can ship physical cards to customer addresses, while digital cards can be delivered instantly. Refunds can also be issued as store credit, reducing delays and encouraging future purchases.

Ideal for: WooCommerce store owners. This WooCommerce vouchers plugin offers over 20 predefined gift card templates and the option to create custom gift cards.

That’s it, folks! We hope this article helped you get started on your WordPress journey. Watch this space for more such updates.